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| Sportcover specialise in insuring competitions related to sports, known both as "contingency insurance" and "prize indemnity insurance". Below is a list of competitons that you can run and insure with Sportscover. Why would you want to do this? To ATTRACT ATTENTION to your business, product or event. Here are just some of the ideas that we have already thought of. Of course, these are just examples of competitions. If you can think of one not listed, let us know about it. |
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| Gold Medal Performances | ||
This type of competition can be run at any event from the Olympic games to local sporting events. The idea is simple. If your athlete wins a gold medal, or breaks a world record, they get a huge cash prize, or maybe a new car. There are many examples of this type of competiton.
Who can run these types of competitions? Just about anyone! As the National sporting body, you could provide that winning incentive for your athletes. As an official sponsor of an event, you can gain that competitive advantage. Imagine - everybody knows that if someone wins the Gold Medal, they will win your type of car! And the real beauty of these types of competitions is that, as you will have them insured with Sportscover, each time someone does win the Gold Medal, you get the Media coverage and we pay the cash!! |
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| Mission Impossible | ||
There are many types of (nearly) impossible missions:
How does it work? Simple. Lets take a look at the radio station that released a bunch of helium balloons each week. One of the balloons had the special tag. If that tag was recovered within a day the lucky person won a huge cash prize. Everyone was listening to the station to find out when they would release the balloons so they could start to follow them. Of course the task was nearly impossible, and the prize kept jack-potting, which meant more people trying (and more people listening to the radio station!). Did someone eventually win the prize? It doesn't matter. The radio station had insured against someone winning, the ratings had gone through the roof, and if someone did win, the radio station didn't have to pay a cent. What a perfect way to attract attention. If you can imagine your own Mission Impossible, let Sportscover insure against it being won. |
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| Lucky Score | ||
This type of "Pay to Play" competition is perfect for fundraisers. Some examples include:
You can have people roll up and pay money to attempt your competition, all in the spirit of fundraising. You just collect the money as they do, and if they do get lucky, you don't have to worry because you have insured against people winning your competition with Sportscover. |
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| Pick a Selection | ||
Pick a selection, as the name suggests, requires the competition entrant to pick the correct selection from the alternatives. Examples of these include:
This type of competition can be run on many levels. You could get each customer to make the selections as they purchase your product, and if they win, you will refund their money or maybe even double what they paid. But as you have insured against successful entrants with Sportscover, in effect, you won't be paying them - we will. |
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| Dream Team | ||
This competition, generally run by newspapers or magazines, challenges the reader to pick the "Dream Team". The dream team is determined by points accumulated throughout the season. For example, a basketball dream team may be made up of three guards, three forwards and two centres. Players are placed in one of the three categories. Each week, points are allocated to each of the players. At the end of the season, the top three guards, top three forwards and the top two centres comprise the dream team. All the entries are checked and anyone who correctly picked the Dream Team wins the prize! This competition can be run for almost any sport:
This type of competition has proven itself a winner again and again. Readers must buy your paper or magazine to check the results as they come in, and of course, at the end of the season, if someone has picked the exact team, you are covered with Sportscover. |
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| Performance Payments | ||
Performance payments is a way to motivate your athletes into performing at their absolute peak. A $20,000 bonus for a player in your team to win the Brownlow Medal, or equivalent best-player-all-season award. A $5,000 bonus to each player in the team if the team can win 10 consecutive games, or 5 consecutive "away" games. |
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| Membership Refunds | ||
This is an easy one. You set your target, for example Australia (or your home country) to win a certain number of gold medals (say 15) at the Athens 2004 Olympics, and if the target is reached, you will give new members their membership fee back. This is a great way to promote membership into your organisation, and has proved particularly successful with Gynmasiums all over the world! As a seller of basketball shoes, you could offer a full refund for all shoes purchased in the month before the Olympic Games if Australia won a Gold or Silver medal at the Olympics. The possibilities are endless. You just have to think up a target and a prize, and let Sportscover arrange the policy. |
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